Alpha Tribe Media

World's Largest Film Community

Developing a social media strategy to take Independent Filmmaker Day from zero to 1 million followers in 18 months

In 2019, the founders of Independent Filmmaker Day (IFD) approached Alpha Tribe Media with an extremely ambitious goal.

Namely, to become the largest and most-followed on social media independent film community in the world.

Their starting point?

0 followers on any platform.

Using a deft combination of paid and free (organic) social media strategies, within 18 months, Independent Filmmaker Day crossed the 1,000,000 follower mark on social media!

In doing so, IFD has surpassed the social media followings of industry stalwarts such as Sundance Film Festival, Toronto International Film Festival (TIFF), and Cannes.

Today, IFD helps independent creators from around the world develop new projects, connect within the industry, and champion collaborative and impactful storytelling at all stages.

They have filled a major gap in the film community by providing insightful programming and opportunities for filmmakers to learn from the best.